Leading the group reservation revolution

It's the easiest way to manage group blocks for Hotels and Event Planners


We believe that great events can profoundly & positively impact change in the world, which is why we’re passionate about simplifying the process of connecting people.




Improves productivity for your group organizer from manually managing guest reservations.

Increased pickup from both extended stays and room type up-sell via the online booking process. 

Automated reminders to keep you, your customers and their guests on the same page.



Detailed data analytics to help uncover surprising insights to give you a competitive advantage.

Group reservations microsites where guests make their reservation online, super easy.

Schedule an online demonstration now.

Only 15 minutes. No Sales Talk.


Idem Hospitality leadership team

Matthew Howden

Founder & Joint CEO

Steven Hopkinson

Founder & Joint CEO

Daniel Low


Board & Advisors

Idem Hospitality Board, Directors and Advisors

A. Patrick Imbardelli

Director & Advisor

Patrick is an internationally respected business leader with more than 30 years’ experience in the hotel industry. During his distinguished career, Patrick has worked with companies such as InterContinental Hotels Group, Hilton International and Pan Pacific Hotels Group.

Gregory Pesik

Strategic Advisor

As a CEO/Senior Operations Executive, Greg specializes in applying transformational strategies to ensure sustainable client acquisition and revenue growth. Greg has been at the forefront of predictive revenue optimization, enterprise SaaS software development and has overseen digital transformation projects for global organizations

Matthew White

Strategic Advisor / Investor

Matthew has extensive experience in the hospitality and technology-related industries, both in Australia and internationally. Matthew holds a Bachelor of Hospitality and has worked for leading hotel companies including Omni Hotels, Le Meridien Hotels and Resorts & Starwood Hotels and Resorts.

Lauren Cummings

Strategic Advisor

With an extensive background in conference sales and management for major hotel brands, Lauren spends her days coaching and consulting with conference and event venue operators who want to build sustainable, long-term profit growth.


3 min read

Guests who book outside of the group block around corporate events and meetings might find better rates, but this causes headaches for hoteliers and meeting planners.

2 min read

Patrick Imbardelli takes a close look at the challenges faced by the travel & hospitality industries managing groups, and how the lack of automation impacts the guest experience.

3 min read

Expedia Group Media Solutions has found 60% of corporate travellers globally extend their trips to add some leisure activities, how can you as a hotelier take advantage of this booming market?

5 min read

Independant software vendors or the giants of industry, where should you place your bets?

4 min read

Jean-Philippe Weisskopf, Assistant Professor and Philippe Masset, Assistant Professor of Finance at Ecole hôtelière de Lausanne (EHL) predict the hospitality trends in 2019.


  • Idem Hospitality, c/o OSCA, Oracle, 1 Fusionopolis Place, Level 12 Galaxis, Singapore 138522